Our industry collaborations are in the works with a variety of B2B2C models across Lifestyle Health and Human Performance segments. This is Better by Sport’s commitment to personalize and democratize true fitness training exploiting key individual muscular and metabolic insights.
MySportsLab™ is a free education and visionary iOS App built and launched in 2017 (currently deactivated on Apple Store) that introduced the concept of physiological fitness training using a digital platform. Leveraging our scientific expertise in biology, exercise physiology, newtonian mechanics and computations on the iPhone. This was only a prototype used initially in our discussions within the industry.
In the future, other connected wearables, even embedded edge computing chiplets and immersive mixed reality will support further advancements such as real-time coaching and motivational platforms.